A simplistic review of Effective communication and key strategies that make a big difference in a marketing plan. -Leveraging a variety of forums -Consistency, keep sending the message -Strategy, make this strategy a focal point of core value -Determine a niche target or broad target -Adaptability: Adapt to how people are receiving information -Focus on...
Episode Summary: -Shannon discusses her career journey and the incredible story and longevity at Lessing-Flynn -Shannon answers what Agri-Marketing means to her -Shannon discusses trends she is seeing in the industry, what is working and not working, along with something we need to try but may be afraid of. -Shannon discusses why she chose...
What is Thought Leadership? At its core, thought leadership is a marketing strategy that focuses less on content that sells and more on content that establishes you as an expert in your field. The goal is to answer questions that those in your target audience are asking. We discuss applications to this strategy in Agriculture...
Plant a tree, take the time to plant, water, and nurture it into its form of beauty. Take the same approach with marketing, stay consistent and persistent and nurture your campaign strategy with the long-term vision.
As we continue to drive Ag marketing tips and deliver solutions to the end user we created a new word “Agucation”. Agucation – noun – A form of education that focuses on the content and strategies specific to the agriculture industry. It involves the flow of consistent messaging to a targeted audience through various channels,...
About the Guest Jim Eadie is the founder of Swineweb.com and is pioneering in the modern technology of how Pork Producers access information timely and concisely starting in 2005. After growing the brand and business, the group expanded with a Marketing Consulting Service (www.agricultureadvertising.com) and spin-off sites for Dairy (www.dairyproducer.com), Poultry (www.poultryproducer.com), Crops (www.cropproducer.com),...
Jim Eadie from AgricultureAdvertising.com discusses how important it is to focus on Story Telling, Brand Building, and the difference between Facebook and Industry ads. Sometimes marketers get caught up in the numbers game and lose focus on a strategic long term plan of resonating brands and stories to the forefront of customers minds.
Episode Summary: -Tork talks about his career in the Pork industry and the evolution -Tork talks about how tech savvy the industry is and how print media is dying -Tork talks about this media company This’ll Do Farm, and how is son Sawyer (shown below) is a young entrepreneur -Tork talks about effective Livestock marketing...
Episode Summary: -Tiffany talks about her story, and how her agency has become a leading digital media agency for Agriculture -Tiffany talks about key strategies and expertise for clients -Tiffany talks about staying ahead of the curb with trends and how Agribusiness professionals can stay ahead -Tiffany talks about swift solutions to help clients...
Successful marketing has many correlations to a successful marriage, or any other commitment in your life, for that matter. Commitment is the key to the strategy, as each day you have to allow yourself to consistently evolve. You effectively navigate the highs and the lows, cultivating attributes like pivoting, growing, and learning. You cultivate your...
